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The Yorkshire Times Seasonal Spotlight - Tim Mercer Of Vapour Cloud
We grab 60 seconds with Tim Mercer, CEO of Vapour Cloud, in this exclusive seasonal spotlight for The Yorkshire Times…

Tim Mercer, CEO of Vapour Cloud
What was your primary business objective at the start of the year?

To further grow the business with the help of sales wins, linked to both new and existing clients. Also, to ensure that customer focus remained our primary focus throughout.

Looking back on 2017, what have been the 3 biggest highlights for Vapour Cloud?

Achieving some significant new contracts has enabled the business to increase by over 70% this year. In addition, successfully launching our brand new 24-hour service desk, and overseeing two of our apprentices as they’ve completed their final stages of training to become permanent employees.

What has been the most difficult challenge for your business?

Recruiting good quality and customer-focused salespeople is always a challenge.

Name another Yorkshire firm that you think has had a great year…

Pure Technology Group – a supplier of managed cloud services to SME and mid-market organisations throughout the country – has grown significantly over the last 12 months.

And one to watch in 2018?

Synap – developed by two Leeds medical students – provides the tools required to create and manage online multiple choice test and quizzes. It’s a great idea, and definitely one to watch in terms of growth.

What’s Vapour Cloud’s key goal for next year?

To bring to the market a brand new real-time, encrypted, recordable video solution, to change the landscape of future business communications.

Anything you will do differently?

Try and spend a little more time at home, and empower employees to make critical decisions in my absence.

How do you think the regional business climate will fare?

I’m no politician – and would never want to be – but I believe that we are part of a wonderful region containing a plethora of differing businesses. I enjoy watching them constantly grow through the identification of new tech. The future looks rosy!

How will your team be celebrating Christmas before the break?

We have our Christmas party on the 22nd December. Some of our clients don’t have a ‘shutdown’ period, so we will therefore remain available to provide any necessary support. However, as we all work hard, we aim to play hard too!

Describe Christmas at your house, in three words

Noisy, crazy, love.

Article written by Louise Jaggar

The Yorkshire Times Seasonal Spotlight - Tim Mercer Of Vapour Cloud, 19th December 2017, 20:00 PM