Yorkshire Times
A Voice of the North
Jan Harris
Group Content Editor
12:55 AM 4th December 2021

Will You Support Small Business Saturday?

Photo by Didier Provost on Unsplash
Photo by Didier Provost on Unsplash
The first Saturday in December is always designated to Small Business Saturday. This is a day when we should all support small local businesses rather than the big nationals.

Small Business Saturday celebrates the huge contribution that small businesses make to the British economy and their local communities and is now in it's nineth year.

History of Small Business Saturday

Created by American Express, the first Small Business Saturday started in the US back in 2010, at a time when the world was recovering from the financial crisis. After seeing the success of the American Small Business Saturday, the UK adopted their own version in 2013.

Small Business Saturday is now thought to be one of the busiest weekends of the year, as it is the first Saturday in the UK after payday for most people and so encourages everyone to start their Christmas shopping.

Christmas gifts that are sustainable are a big trend in 2021 and lots of us this year are thinking about buying Christmas presents more thoughtfully so as to avoid waste.

Twitter Business says:
"40% of British consumers want to buy more food and gifts from UK-based businesses and brands."

Photo by Tim Mossholder on Unsplash
Photo by Tim Mossholder on Unsplash
So with Christmas fast approaching and the coronavirus pandemic still with us, why don't we support our small businesses by shopping locally in the streets and markets of our villages, towns and cities otherwise our local high street might disappear forever.