1:00 AM 17th January 2025
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York BID & Indie York Launches ‘Shop York’ Initiative To Support York’s High Streets
York BID and Indie York are excited to announce the launch of a brand-new initiative, Shop York, a city-wide campaign designed to encourage residents to explore and shop locally on York’s vibrant and unique high streets during a typically quieter time of year.
Running throughout the whole of February, Shop York offers a fun and engaging way for shoppers to support local shops while earning the chance to win exciting prizes, all donated by York businesses.
The Shop York campaign invites shoppers to collect a ‘Passport’ from Visit York or participating businesses. Shoppers earn one sticker for every purchase over £5 at more than 80 participating retailers.
Once you collect five stickers from five different retailers, you can enter a prize draw for the chance to win one of twenty incredible prizes, including a £500 York Gift Card, a year’s worth of books, Ray-Ban sunglasses, and many more!
Shop York is proudly funded by the UK government through the UK Shared Prosperity Fund. The funding is distributed by City of York Council.
The project has been launched by York BID (Business Improvement District) which provides support to businesses in the city and Indie York, which is a not-for-profit group supporting and promoting independently owned businesses in York.
Rachel Bean, Project Manager at York BID, said:
“We are thrilled to launch Shop York, an initiative that provides vital support to businesses when they need it most and rewards shoppers for using the high street. Shop York is a win-win: shoppers discover fantastic local businesses, and retailers benefit from increased footfall during a quieter period of the year.”
Rebecca Layton, Chairperson for Indie York, said:
“Shop York is a wonderful initiative to encourage customers into the city at a time that is usually most retailers’ quietest time of the year. We are thrilled that York BID have extended participation in this scheme to Indie York businesses who are not BID levy payers, to further highlight the vast range of independently owned businesses that the city has to offer."
Shop York is open to all, and participation is easy:
From Saturday 1st February 2025, pick up your Shop York Passport from Visit York or participating businesses. You will find them here: www.shop-york.co.uk and through a sticker in the window of participating business.
Make a purchase of £5 or more at a participating retailer and earn one sticker on your Passport.
Fill your Passport with stickers from five different businesses before Friday 28th February and enter the prize draw.