Yorkshire Times
A Voice of the Free Press
7:00 AM 17th January 2022

SME Expert Heads To Pastures New

Caroline Pullich with Coco at her relatives' farm, who are long standing NFU Mutual customers in Haworth.
Caroline Pullich with Coco at her relatives' farm, who are long standing NFU Mutual customers in Haworth.
NFU Mutual has appointed Caroline Pullich, former head of SME Yorkshire, Barclays to be the Managing Partner at NFU Mutual Boston Spa Agency from 18th January 2022.

Caroline will lead and manage the office and team that look after the insurance needs of individuals and businesses across Yorkshire. Caroline has also taken on the role of Senior Group Secretary for the local NFU branch and will join current agents, Samantha
Webster, Liz Oxley and Corinne Cooper and an established team based in Boston Spa.

Dave Smith, NFU Mutual Regional Manager, North East said:“Caroline brings 30 years of experience in professional and financial services having held senior positions at Barclays & NatWest. Entrepreneurial flair and ambition were key to appointing the new Managing Partner and Caroline has an extensive network and will be able to support the local farming and business community. NFU Mutual is the UK’s leading rural insurer offering insurance, investments, pensions and risk management services”.

Caroline Pullich said: “I am excited about the new leadership challenge of setting the vision, values and strategy for the Agency and building on a culture where we nurture our trusted relationships with farmers, growers, businesses, stakeholders and rural communities. Our focus will be supporting our customers providing the best service and emotional support together with the benefits of mutuality - one of the key strengths that sets NFU Mutual apart from its competitors. I am looking forward to meeting with our customers and stakeholders in promoting the brand."

Caroline lives in Harrogate and is Chair of Institute of Directors, North Yorkshire, board member of Maggie’s Cancer Yorkshire and sits on the Leeds Chamber of Commerce leadership group. Caroline is also the proud owner of three alpaca’s & her cockapoo ‘Coco’.