Sunshine SaturdayWhat is it?
It is a day which seems to have been invented by the travel industry as being the day that thousands of people book their summer holidays. The cold weather seems to have set in along with the winter blues after the post-festive season of Christmas.
Most people are back at work or will be after this weekend and more than a million people are expected to go online or visit their high street travel agents to book their summer getaways.
According to the booking patterns of the last five years, last year Sunshine Saturday saw bookings hit an all time high.
The major travel agents advise us that there are a lot of fantastic deals to be had in the month of January and people who book early get access to thousands of free child places. Another reason for booking early is so that you have something to look forward to.
So will you be booking your Summer Getaway this weekend?