Christmas Spotlight: Louis Hill

As we near the end of a landmark year following the gradual return to ‘normality’ post-Covid, we grab 60 seconds with Louis Hill, MD of Source PR, in an exclusive for the p.ublished group of online newspapers, reflecting on 2022…

1. After a difficult time for many businesses during the pandemic, what was your primary objective at the start of the year?

To build on the stable platform we had managed to maintain through Covid

2. Looking back on 2022, what have been the 3 biggest highlights for Source PR?

Building the right team for growth and retaining clients

Achieving our biggest turnover to date

Winning an award for services to the community as part of Queen’s Platinum Jubilee

3. And the most difficult challenge for your business?

There’s a lot of pent up opportunity out there but converting business remains challenging as some businesses are reluctant to commit to marketing investment in uncertain economic conditions

4. If you had to sum up 2022 in one word, which would you use?

Turbulent

5. What’s Source PR’s key goal for next year?
Grow the business with new clients while retaining the existing

6. Name another northern firm that hope will have an outstanding year in 2023…

Pura – innovative providers of eco wipes and baby nappies

7. How do you think the regional business climate will fare overall?

It all comes down to whether businesses feel confident, for that to happen we need more positivity and ambition from the government and industry

8. It’s perhaps the first opportunity to celebrate a ‘real’ Christmas post-Covid – what will it look like for you?

Spending time with family and friends – very much looking forward to it.

9. What’s the worst Christmas gift you’ve ever been given?

I was given a glove for poking the fire with – came free with some logs! Anything with no thought.

10. Describe Christmas at your house, in three words

Food, family and fun